Monday, December 22, 2008

Marketing A Mobile Car Wash Business

Writen by Lance Winslow

One of the most simple businesses you can start is a mobile car wash business. Of course starting a business is not so difficult an endeavor, especially one like this as it requires no real inventory and you can run a one-man operation with no labor and you do not even need a location.

The key is finding customers. I know what you are thinking finding customers for a mobile car wash business is not worthy of an article on the subject, because everyone owns a car and the world is full of dirt. In fact aren't you saying right now;

"Heck my car is dirty, I'll be your first customer, come on over, it is in the drive way and it is filthy, oh and vacuum it to while you are at it!"

Indeed finding car wash customers for a mobile car cleaning and washing service or even a mobile auto detailing business is relatively easy. But finding those very high-paying, loyal and consistent customers, who are constantly giving you referrals is quite another thing entirely.

To properly market a mobile car wash company you will need some business cards and flyers and you will have to carefully target who you give those flyers to, because other wise you will find yourself driving all over town doing ones and twos, when you should be at office parks doing 10-20 cars in a row every week at the same time.

You must target your direct marketing sales programs carefully and cluster your customers at upscale office parks. Trust me on this, as I happen to know a thing or two about the business, you might say. Consider this in 2006.

Lance Winslow

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