Saturday, September 20, 2008

With Online Business Directories To Help You Track Information Youre Sure Never To Be Led Astray

Writen by Michael Hanna

If you've ever tried to track a business through a phonebook, only to discover that the company has moved or seems not to 'exist' when you call or visit, then you're familiar with a few of the frustrations that can ensue from using phonebook directories; and if you've ever attempted to use a phone booth directory only to find that the pages you require have been ripped out, then you're certainly aware of some of the inconveniences which can follow as well. It's an ironic occurrence, considering that phonebook directories were designed to make business exposure and the tracking of information easier; yet at the same time, it's certainly not surprising when one considers all the potential drawbacks that accompany their use.

One of the primary setbacks of phone book directories is that they become outdated far too quickly. And aside from being irritating for people who rely on them to find specific goods and services, frequent outdating means regular replacement - which also means that the environment is damaged along the way. New editions of phonebook directories are continually required to provide users with up-to-date information; yet even with extensive printing and re-printing, out-dating occurs at a rapid rate.

However, an ideal solution has been at hand for some time; fully comprehensive, accurate and up-to-date business directories are available online, allowing anyone with internet access to find the information they need in no time. Many online business directories can help to bring together information from existing local, national and international, marketing and print directories, providing access to key information across an extensive range of industries. Additionally, apart from being more convenient, with automated search functions and simple to use, an online business directory does not require any additional printing. So by tracking a business online, it is possible to save a lot of time and trouble, as well as additionally helping to reduce the effect on the environment.

Of course, online directories provide advertising opportunities for businesses of all kinds as well. And because online directories are often search engine optimised, businesses can gain even more online exposure - because close to 70% of people conducting an online search use the major search engines in addition to online business directories.

Gone are the days when one had to flip through massive directory books just to track a business, product or service; now it can all be done with the simple click of a button.

Michael is a keen writer living in Edinburgh. Michael's Website: Belfast Airport Taxis

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1 comment:

Anonymous said...

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Thanks!